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About Us BeaconFey is a full-service communications firm and a strategic marketing partner with more than 20 years of marketing and communications expertise. We offer a scientific approach to marketing with our trademarked system that makes advertising and communications predictable, accountable, and actionable. Translation: We take the guesswork out of marketing, which garners results faster. You'll be "righter, faster!" The BeaconFey strength is a unique combination of strategic insight coupled with unmatched creative execution, so solutions are managed down to the tiniest of details.
Management: Robert A. Fey Paul J. Wingate Robert A. Fey rfey@beaconfey.com Rob Fey has twenty-two years of marketing and consulting experience in creating competitive advantage through unique strategy development applications.
Together, Mr. Fey and Mr. Wingate have consulted with over 100 health care clients and have trained more than 20,000 health care professionals on their marketing techniques. Health care-related expertise: Non-health care clients range from Fortune 500 companies like McDonald's Corporation, Prudential Insurance and The Equitable to a variety of mid-size businesses and retirement center organizations. Mr. Fey has facilitated meetings, market research, and new program development endeavors with physicians, employers, boards of directors, consumer groups, and associations. Mr. Fey has led health care marketing programs for the American Marketing Association, Snowmass Institute, Johns Hopkins University, Towson University, and University of Baltimore. Mr. Fey has trained thousands of nurses, physicians, service line managers, health care executives, and small business owners performing, workshops on strategy development, marketing plan development, and sales. Mr. Fey:
Paul J. Wingate pwingate@beaconfey.com Paul J. Wingate, a native of Baltimore, has over twenty years of marketing experience, working with well over 300 organizations covering a broad array of marketing and communication solutions.
Together, Mr. Wingate and Mr. Fey have consulted with over 100 health care clients and have trained more than 20,000 health care professionals on their marketing techniques. Health care-related expertise: Mr. Wingate has created a number of innovative marketing solutions including: an integrated selling system; trade show marketing system; retail marketing system; database marketing system; nurse recruitment marketing system; and a market positioning system. His programs have had impressive results, including: beat out the most dominant hospital brand in the world (Hopkins) in service line brand preference for three separate hospital competitors, generated leads from 10% of all U.S. hospitals in thirty days for an AOL healthcare dot com launch, out-delivered nurse recruitment classified results by a factor of 10 to 1, and led the nation in trade show attendance increases of over 20 percent in a single year. Mr. Wingate is an active lecturer on brand positioning, product development, database marketing, and increasing marketing predictability. Mr. Wingate has served on the advisor marketing board of The Greater Baltimore Committee Technology Council as well as the Towson Partnership Marketing Committee. Mr. Wingate is a business graduate of the University of North Carolina, Chapel Hill and lives in the Baltimore area with his wife and two children.
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